Zurich North America Commercial names John Parker chief marketing officer
Schaumburg, Ill., June 30, 2008 – Zurich, one of the world’s largest property-casualty insurance companies, announced today that John Parker has joined its North America Commercial business division as chief marketing officer.
“Zurich is focused on further understanding and serving our customers,” said Mike Foley, CEO of Zurich North America Commercial. “To do so, we are enhancing our marketing capabilities and expertise to increase our customer insights and offer better, more differentiated products and services that fulfill their needs.”
In announcing this appointment, Foley said Parker and his team will align closely with Zurich’s various business and service units to drive disciplined, innovative customer-focused capabilities that will enable Zurich to deliver continued sustainable and profitable growth.
Parker most recently served as a partner in national strategic and organizational consulting firm Katzenbach Partners LLC, where he founded its Chicago office and focused on building the marketing capabilities of financial services clients. Previously, he served as leader of the McKinsey North American Insurance Industry Practice, where he guided clients on marketing, strategy and growth through innovation.
Parker has a bachelor’s degree in economics from Harvard University and a master’s degree in management science from the Massachusetts Institute of Technology Sloan School of Management.
Zurich North America Commercial employs approximately 10,000 people, 3,000 of whom are in the Chicagoland area.
About Zurich Financial Services
Zurich Financial Services Group (Zurich) is an insurance-based financial services provider with a global network of subsidiaries and offices in North America and Europe as well as in Asia Pacific, Latin America and other markets. Founded in 1872, the Group is headquartered in Zurich, Switzerland. It employs approximately 60,000 people serving customers in more than 170 countries. In North America, Zurich (www.zurichna.com) is a leading commercial property-casualty insurance provider serving the global corporate, large corporate, middle market, specialties and programs sectors.
Steve McKay, Zurich